The advent of e-commerce has radically transformed the way we buy and sell goods and services, from books and music to movie tickets, furniture, toys, banking, travel, and insurance. Businesses of all sizes, especially those engaged in retail trade, are reaping the benefits of participating in online marketplaces. An online store showcases the products or services on offer, and therefore plays a crucial role in proving a retailer’s brand value to customers. If you want to increase your conversion rates and sales, make sure that your e-commerce website is fast and responsive.
Statistics show that visitors are likely to abandon a site that takes more than 3 seconds to load. The speed of your website is thus a critical factor in the success of your online business. You can boost the performance of your e-commerce website by deploying a content delivery network (CDN). A CDN is a network of servers that are distributed in different locations worldwide and where copies of your website’s resources, such as videos and images, are stored.
How CDNs Work?
The idea is to deliver those resources to a user from a CDN server, known as edge server, nearest to him/her so that the distance it takes for the content to reach the user is reduced. Less distance means less time, and less time means faster delivery of content. In other words, a CDN makes web pages load faster by reducing the distance between the user and the website’s server.
Benefits of Using a CDN
By signing up with a content delivery network service provider such as Cloudflare CDN, Google CDN, MaxCDN, Akamai, Amazon CloudFront, and BelugaCDN (https://www.belugacdn.com), your website’s load times are guaranteed to improve. Faster load times means better user experience, which decreases bounce rates and increases conversion rates. A CDN also:
Top 7 Benefits of Using a CDN
- Prevents server crashes by minimizing network traffic load.
- Reduces the costs of content delivery, resulting in higher revenue.
- Ensures 100% availability of content to every user regardless of location.
- Increases the capacity of each server available, making it easier to scale up and down in case of traffic spikes and minimizing the possibility of downtime.
- Improves your website’s security by offering protection against DDoS attacks and providing additional features such as secure tokens and SSL certificates.
- Reduces latency and packet loss.
- Improves your site’s SEO ranking due to fast loading times and enhanced customer satisfaction.
What to Look for in a CDNs?
When choosing a content delivery network company, consider the following five criteria:
A CDN should be able to accelerate downloads, videos, images, blogs, software, games, e-stores, and websites. Ask whether the CDN service provider has the technology to deliver your content to every user as quickly as possible, on any kind of device. Does the CDN have the capability to minimize the number of hops, reduce latency, and hence improve your website’s speed and performance? What is the CDN’s average response time and average load time?
A CDN improves not only your website’s speed but also its security. A good CDN provider should be capable of protecting your content against DDoS attacks and any other malicious threat. By making your website secure, the CDN is also making your business secure and giving it the opportunity to thrive in the global marketplace.
- Technical support
It is imperative for your next content delivery network company to have responsive technical support. How long is the CDN service provider’s ticket response time? Is the company available 24/7 via phone and email? Are the customer support representatives friendly and knowledgeable? How fast do they solve problems?
- DNS time
A fast DNS server response time is also an important characteristic of a CDN. If the DNS server is slow, a lag may occur before the website starts loading. With a fast DNS server, the CDN allows more responsive browsing and 100% uptime.
Because CDNs offer different prices for their services, it is important to gather pricing information and compare plans. Most content delivery network companies essentially can improve your website’s speed performance, so choosing the one that costs the least is a wise decision.
Did you know that almost half of the top 10,000 websites are using a content delivery network? Be one of them and stay ahead of the competition. Whether your business is large or small, whether you are a blogger or a government scientist/researcher, you can benefit from fast loading website.
At BelugaCDN (https://www.belugacdn.com), you will be getting an optimized CDN product at a price of only $20 (based on 2,500 GB web traffic) vs. $218 for Microsoft Azure, $213 for Amazon CloudFront, $200 for Google, and $150 for MaxCDN. That is an unbelievable value proposition considering that BelugaCDN works similar to its competitors. For that price, BelugaCDN guarantees 20-40% faster content delivery using its IPv4/IPv6 dual stack network plus responsive technical support, real-time analytics via BelugaCDN Sonar, an intuitive user interface that allows you to set up and manage your properties with ease, instant purging, and a range of tools to help secure and protect your website against DDoS attacks.
BelugaCDN offers free trial and will not burden you with a long term contract: payment is on a monthly basis and you can cancel anytime you want.
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